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Apple Changes MFi Logo - Manufacturers Have 90 Days to Respond

13 March 2018

The branding has remained the same since its introduction, but could be about to change: ChargerLab has obtained a trio of illustrations Apple sent to manufacturers, along with a memo instructing them to update the logo on their packaging.

The MFi Program was launched in 2005 to ensure and certify quality accessories made by third-party manufacturers. This means users still have to fork out upwards of $25 to grab themselves a USB-C to lightning cable. Moreover, the MFi meaning has been changed from "Made for iPod/iPhone/iPad" to "Made for iPhone/iPad/iPod". Now third-party companies building things like controllers, battery packs, and speakers can use USB-C charging while still keeping Apple's stamp of approval. That is one of the reasons Apple has added specs for other non proprietary connectors in the past such as the Ultra Accessory Connector for headphone makers previous year.

Also, new for accessory makers is the ability to create a Lightning to 3.5mm stereo analog audio output plug, which would allow users to go direct from the Lightning port to a 3.5mm input on another device.

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Today, Apple has reportedly started notifying manufacturers about a slight change to the "Made For i" (MFi) program logos, which have been updated with new graphics.

Instead of the 3 different Apple device logos, it's been simplified to a single black Apple icon.

Apple Changes MFi Logo - Manufacturers Have 90 Days to Respond